For years, the phrase “You run like a girl” has been used as an insult, but a new TikTok trend is reclaiming it in a powerful way.
The trend features iconic scenes from movies and TV of female characters running, set to Paris Paloma’s song Labour. This song, which has previously fueled feminist and socially-driven TikTok movements, is now the backdrop to a celebration of resilience and strength.
Some of the most popular clips include Florence Pugh’s performance in Don’t Worry Darling (2022), Eden Taylor-Draper as Belle Dingle in Emmerdale, and Nina Dobrev’s portrayal of Elena Gilbert in The Vampire Diaries. However, one of the most impactful videos comes from The Girl Who Escaped: The Kara Robinson Story (2023), a film based on the real-life escape of Kara Robinson, who was kidnapped at age 15, held captive for 18 hours, and ultimately managed to free herself.
Robinson, now an advocate and speaker, responded to the viral trend on TikTok with a heartfelt message. In a video that has been viewed over 14.2 million times, she shared words of encouragement for those who have connected with the trend.
“If you didn’t or couldn’t run, that doesn’t mean you’re not strong enough. If you ran, you made it, you can stop running,” she reassured viewers.
“You are not alone. You won’t always feel traumatized. You will find people who make you feel safe again. You are not defined by what happened.”
Her words struck a chord with thousands, sparking an outpouring of support and personal stories from people who had experienced fear, danger, and survival in different ways.
While many have shared their personal journeys, the trend has also taken on a celebratory tone, highlighting the achievements of female athletes. One standout video features Ilona Maher, a Bristol Bears and Team USA rugby star, showcasing her speed and skill on the field. With over 7.8 million views and 1.8 million likes, her video has inspired many young girls to embrace their strength and athleticism.
“You’re one of the best role models for young girls today,” one user commented.
“My daughter is going to her first rugby open house this weekend after watching you since the Olympics,” another shared.
The You Run Like a Girl trend is more than just a viral moment—it’s a movement. It’s a statement that running, whether for survival or success, is an act of power. And for those who couldn’t run, it’s a reminder that their strength is no less valuable.